diff --git a/apps/backend/package.json b/apps/backend/package.json
index e451f6d0..6220a827 100644
--- a/apps/backend/package.json
+++ b/apps/backend/package.json
@@ -12,6 +12,7 @@
     "finance:rebuild-derived": "tsx scripts/rebuild-finance-derived.ts",
     "audit:finance": "tsx scripts/audit-finance-derived.ts",
     "revenue:backfill": "tsx scripts/backfill-revenue-basis.ts",
+    "voucher:backfill-order-received": "tsx scripts/backfill-voucher-consume-order-received.ts",
     "cost-exceptions:archive": "tsx scripts/archive-cost-exceptions.ts",
     "storage:migrate": "tsx scripts/migrate-storage.ts",
     "storage:migrate:built": "node dist/storage-migrate.js",
diff --git a/apps/backend/scripts/backfill-voucher-consume-order-received.ts b/apps/backend/scripts/backfill-voucher-consume-order-received.ts
new file mode 100644
index 00000000..eb223cb5
--- /dev/null
+++ b/apps/backend/scripts/backfill-voucher-consume-order-received.ts
@@ -0,0 +1,261 @@
+#!/usr/bin/env tsx
+/**
+ * 为部署前已支付、已有可核销券但未进入订单级核销队列的订单补投任务。
+ *
+ * 只处理明确可核销的券：
+ *   - 快手电子凭证：UNUSED 且发码回调成功；
+ *   - 抖音码速达：issued/synced 且同步成功。
+ *
+ * 默认 dry-run。执行必须显式确认。
+ */
+import process from 'node:process'
+
+import { closeDb, query } from '../src/db/client.js'
+import { loadAppConfigCacheFromDatabase } from '../src/services/config/app-config-store.js'
+import { getVoucherConsumePolicy } from '../src/services/fulfillment/voucher-consume-policy-service.js'
+import { scheduleVoucherConsumeForOrderReceived } from '../src/services/fulfillment/voucher-consume-queue-service.js'
+
+const CONFIRMATION = 'ENQUEUE_ORDER_RECEIVED'
+const options = parseOptions(process.argv.slice(2))
+const execute = options.execute === 'true'
+const confirmation = String(options.confirm || '').trim()
+const days = normalizeInteger(options.days, 7, 1, 90)
+const batchSize = normalizeInteger(options.batchSize, 500, 1, 5000)
+const maxBatches = normalizeInteger(options.maxBatches, 1000, 1, 10000)
+const dateTo = normalizeDate(options.to) || today()
+const dateFrom = normalizeDate(options.from) || shiftDate(dateTo, -(days - 1))
+
+const ELIGIBLE_ORDER_SQL = `
+  o.created_at >= $1::date
+  AND o.created_at < ($2::date + INTERVAL '1 day')
+  AND o.pay_status = 'paid'
+  AND o.order_status NOT IN ('cancelled', 'closed', 'refunded')
+  AND (
+    (
+      $3::boolean
+      AND (o.provider IN ('91kaquan', 'open_91', '91') OR o.platform = 'kuaishou')
+      AND EXISTS (
+        SELECT 1
+        FROM kuaishou_industry_vouchers voucher
+        WHERE voucher.oid = o.platform_order_id
+          AND voucher.status = 'UNUSED'
+          AND voucher.send_callback_status = 'success'
+      )
+    )
+    OR
+    (
+      $4::boolean
+      AND o.provider = 'douyin_mashida'
+      AND EXISTS (
+        SELECT 1
+        FROM redeem_certificates certificate
+        WHERE certificate.provider = 'douyin_mashida'
+          AND (
+            certificate.local_order_id = o.id
+            OR certificate.order_id = o.platform_order_id
+          )
+          AND certificate.status IN ('issued', 'synced')
+          AND certificate.sync_status = 'success'
+      )
+    )
+  )
+  AND NOT EXISTS (
+    SELECT 1
+    FROM voucher_consume_jobs job
+    WHERE job.order_id = o.id
+      AND job.status IN ('pending', 'processing', 'succeeded')
+  )
+`
+
+async function main() {
+  if (dateFrom > dateTo) {
+    throw new Error(`--from 不能晚于 --to：${dateFrom} > ${dateTo}`)
+  }
+
+  await loadAppConfigCacheFromDatabase()
+  const policy = getVoucherConsumePolicy()
+  const enabledProviders = (['kuaishou_industry', 'douyin_mashida'] as const).filter(
+    (provider) => policy.platforms[provider].channels.order_received.enabled,
+  )
+  if (enabledProviders.length === 0) {
+    console.log(
+      JSON.stringify(
+        {
+          mode: execute ? 'execute' : 'dry-run',
+          dateFrom,
+          dateTo,
+          policyDisabled: true,
+          enabledProviders,
+          pendingOrders: 0,
+        },
+        null,
+        2,
+      ),
+    )
+    return
+  }
+
+  const includeKuaishou = enabledProviders.includes('kuaishou_industry')
+  const includeDouyin = enabledProviders.includes('douyin_mashida')
+  const pending = await countEligibleOrders(includeKuaishou, includeDouyin)
+  const startedAt = Date.now()
+
+  if (!execute) {
+    const samples = await previewEligibleOrders(includeKuaishou, includeDouyin)
+    console.log(
+      JSON.stringify(
+        {
+          mode: 'dry-run',
+          dateFrom,
+          dateTo,
+          pendingOrders: pending,
+          batchSize,
+          estimatedBatches: Math.ceil(pending / batchSize),
+          samples,
+          durationMs: Date.now() - startedAt,
+          hint: `确认后执行：npm run voucher:backfill-order-received -- --from=${dateFrom} --to=${dateTo} --execute --confirm=${CONFIRMATION}`,
+        },
+        null,
+        2,
+      ),
+    )
+    return
+  }
+
+  if (confirmation !== CONFIRMATION) {
+    throw new Error(`--confirm 必须是 ${CONFIRMATION}`)
+  }
+
+  let cursor = 0
+  let scanned = 0
+  let queued = 0
+  let batches = 0
+
+  while (batches < maxBatches) {
+    const orderIds = await loadEligibleOrderIds(cursor, batchSize, includeKuaishou, includeDouyin)
+    if (orderIds.length === 0) break
+
+    const scheduled = await scheduleVoucherConsumeForOrderReceived(orderIds)
+    scanned += orderIds.length
+    queued += scheduled.queuedCount
+    cursor = orderIds[orderIds.length - 1]!
+    batches += 1
+
+    if (orderIds.length < batchSize) break
+  }
+
+  const remaining = await countEligibleOrders(includeKuaishou, includeDouyin)
+  console.log(
+    JSON.stringify(
+      {
+        mode: 'execute',
+        dateFrom,
+        dateTo,
+        pendingBefore: pending,
+        batches,
+        scannedOrders: scanned,
+        queuedJobs: queued,
+        remainingOrders: remaining,
+        durationMs: Date.now() - startedAt,
+      },
+      null,
+      2,
+    ),
+  )
+
+  if (remaining > 0) {
+    console.error(`仍有 ${remaining} 个订单未入队；请增大 --max-batches 后重跑（幂等）。`)
+    process.exitCode = 2
+  }
+}
+
+async function countEligibleOrders(includeKuaishou: boolean, includeDouyin: boolean) {
+  const result = await query<{ count: number }>(
+    `SELECT COUNT(*)::int AS count
+     FROM orders o
+     WHERE ${ELIGIBLE_ORDER_SQL}`,
+    [dateFrom, dateTo, includeKuaishou, includeDouyin],
+  )
+  return Number(result.rows[0]?.count || 0)
+}
+
+async function loadEligibleOrderIds(
+  afterId: number,
+  limit: number,
+  includeKuaishou: boolean,
+  includeDouyin: boolean,
+) {
+  const result = await query<{ id: number }>(
+    `SELECT o.id
+     FROM orders o
+     WHERE o.id > $5
+       AND ${ELIGIBLE_ORDER_SQL}
+     ORDER BY o.id
+     LIMIT $6`,
+    [dateFrom, dateTo, includeKuaishou, includeDouyin, afterId, limit],
+  )
+  return result.rows.map((row) => Number(row.id))
+}
+
+async function previewEligibleOrders(includeKuaishou: boolean, includeDouyin: boolean) {
+  const result = await query<{
+    id: number
+    provider: string
+    platform_order_id: string
+    created_at: string
+  }>(
+    `SELECT o.id, o.provider, o.platform_order_id, o.created_at::text
+     FROM orders o
+     WHERE ${ELIGIBLE_ORDER_SQL}
+     ORDER BY o.id
+     LIMIT 10`,
+    [dateFrom, dateTo, includeKuaishou, includeDouyin],
+  )
+  return result.rows
+}
+
+function parseOptions(args: string[]) {
+  const result: Record<string, string> = {}
+  for (const arg of args) {
+    if (!arg.startsWith('--')) continue
+    const body = arg.slice(2)
+    const index = body.indexOf('=')
+    const key = index === -1 ? body : body.slice(0, index)
+    const value = index === -1 ? 'true' : body.slice(index + 1)
+    result[key] = value
+    result[toCamelCase(key)] = value
+  }
+  return result
+}
+
+function toCamelCase(value: string) {
+  return value.replace(/-([a-z])/g, (_, char: string) => char.toUpperCase())
+}
+
+function normalizeInteger(value: unknown, fallback: number, min: number, max: number) {
+  const parsed = Number(value)
+  if (!Number.isInteger(parsed)) return fallback
+  return Math.min(max, Math.max(min, parsed))
+}
+
+function normalizeDate(value: unknown): string {
+  const text = String(value || '').trim()
+  return /^\d{4}-\d{2}-\d{2}$/.test(text) ? text : ''
+}
+
+function today() {
+  return new Date().toLocaleDateString('sv-SE', { timeZone: 'Asia/Shanghai' })
+}
+
+function shiftDate(value: string, days: number) {
+  const date = new Date(`${value}T12:00:00+08:00`)
+  date.setUTCDate(date.getUTCDate() + days)
+  return date.toLocaleDateString('sv-SE', { timeZone: 'Asia/Shanghai' })
+}
+
+main()
+  .catch((error) => {
+    console.error(error instanceof Error ? error.message : error)
+    process.exitCode = 1
+  })
+  .finally(() => closeDb())
diff --git a/apps/backend/src/db/migrations/150_voucher_consume_order_received_scope.sql b/apps/backend/src/db/migrations/150_voucher_consume_order_received_scope.sql
new file mode 100644
index 00000000..158ba0b5
--- /dev/null
+++ b/apps/backend/src/db/migrations/150_voucher_consume_order_received_scope.sql
@@ -0,0 +1,24 @@
+-- 150_voucher_consume_order_received_scope.sql
+--
+-- “收到订单后”核销改为订单级触发：
+--   1. 不再依赖履约渠道、订单项状态或待处理原因；
+--   2. 订单级任务以 order:<订单ID> 去重；
+--   3. channel=order_received 仅用于任务来源审计和后台筛选。
+
+ALTER TABLE voucher_consume_jobs
+  DROP CONSTRAINT IF EXISTS voucher_consume_jobs_channel_check;
+
+ALTER TABLE voucher_consume_jobs
+  ADD CONSTRAINT voucher_consume_jobs_channel_check
+  CHECK (channel IN (
+    'order_received',
+    'affiliate_dash',
+    'work_order',
+    'manual',
+    'third_party_voucher',
+    'on_account',
+    'unmatched'
+  ));
+
+COMMENT ON COLUMN voucher_consume_jobs.channel IS
+  '触发核销时的策略来源；order_received 表示与履约渠道无关的订单级收单触发';
diff --git a/apps/backend/src/services/fulfillment/voucher-consume-job-list.test.ts b/apps/backend/src/services/fulfillment/voucher-consume-job-list.test.ts
index f5338c18..67ad9c78 100644
--- a/apps/backend/src/services/fulfillment/voucher-consume-job-list.test.ts
+++ b/apps/backend/src/services/fulfillment/voucher-consume-job-list.test.ts
@@ -11,10 +11,18 @@ const fallbackMigration = readFileSync(
   new URL('../../db/migrations/146_voucher_consume_fallback_channel.sql', import.meta.url),
   'utf8',
 )
+const orderReceivedMigration = readFileSync(
+  new URL('../../db/migrations/150_voucher_consume_order_received_scope.sql', import.meta.url),
+  'utf8',
+)
 const channelAssignSource = readFileSync(
   new URL('./channel-assign-service.ts', import.meta.url),
   'utf8',
 )
+const orderServiceSource = readFileSync(
+  new URL('../order/order-service.ts', import.meta.url),
+  'utf8',
+)
 
 test('核销任务列表支持关键词、平台、渠道和状态组合筛选', () => {
   assert.ok(source.includes('keyword?: string'))
@@ -63,3 +71,18 @@ test('未命中履约渠道时按平台策略安排兜底核销，不修改订
     '只允许未命中渠道进入兜底，不能覆盖无载体等其它问题',
   )
 })
+
+test('收到订单后按订单级策略入队，不依赖订单项渠道或状态', () => {
+  assert.ok(source.includes('scheduleVoucherConsumeForOrderReceived'))
+  assert.ok(source.includes("channel: 'order_received'"))
+  assert.ok(source.includes('target_key: `order:${row.id}`'))
+  assert.ok(source.includes("AND o.pay_status = 'paid'"))
+  assert.ok(
+    orderServiceSource.includes('scheduleVoucherConsumeForOrderReceived([Number(order.id)])'),
+    '订单入库成功后必须投递订单级收单核销任务',
+  )
+  assert.ok(
+    orderReceivedMigration.includes("'order_received'"),
+    '数据库必须允许记录订单级核销任务来源',
+  )
+})
diff --git a/apps/backend/src/services/fulfillment/voucher-consume-order-received.integration.test.ts b/apps/backend/src/services/fulfillment/voucher-consume-order-received.integration.test.ts
new file mode 100644
index 00000000..7c31ba9a
--- /dev/null
+++ b/apps/backend/src/services/fulfillment/voucher-consume-order-received.integration.test.ts
@@ -0,0 +1,111 @@
+/**
+ * 订单级收单核销集成测试（需要真实 PostgreSQL）。
+ *
+ * 运行：
+ *   VOUCHER_CONSUME_ORDER_RECEIVED_TEST_DATABASE_URL="$DATABASE_URL" \
+ *     npx tsx --test src/services/fulfillment/voucher-consume-order-received.integration.test.ts
+ */
+import assert from 'node:assert/strict'
+import test from 'node:test'
+
+import type { VoucherConsumePolicy } from './voucher-consume-policy-service.js'
+
+const TEST_DATABASE_URL = String(
+  process.env.VOUCHER_CONSUME_ORDER_RECEIVED_TEST_DATABASE_URL || '',
+).trim()
+
+test(
+  '订单级收单核销不依赖履约渠道或订单项状态',
+  { skip: !TEST_DATABASE_URL ? '未设置 VOUCHER_CONSUME_ORDER_RECEIVED_TEST_DATABASE_URL' : false },
+  async () => {
+    process.env.DATABASE_URL = TEST_DATABASE_URL
+    const { closeDb, query } = await import('../../db/client.js')
+    const { loadAppConfigCacheFromDatabase } = await import('../config/app-config-store.js')
+    const { getVoucherConsumePolicy, saveVoucherConsumePolicy } =
+      await import('./voucher-consume-policy-service.js')
+    const { scheduleVoucherConsumeForOrderReceived, listVoucherConsumeJobs } =
+      await import('./voucher-consume-queue-service.js')
+
+    const suffix = `${Date.now()}_${Math.floor(Math.random() * 1_000_000)}`
+    const platformOrderId = `IT-ORDER-RECEIVED-${suffix}`
+    let orderId = 0
+    let orderItemId = 0
+    let originalPolicy: VoucherConsumePolicy | null = null
+
+    try {
+      await loadAppConfigCacheFromDatabase()
+      originalPolicy = getVoucherConsumePolicy()
+      const enabledPolicy = structuredClone(originalPolicy)
+      enabledPolicy.enabled = true
+      enabledPolicy.platforms.kuaishou_industry.enabled = true
+      enabledPolicy.platforms.kuaishou_industry.channels.order_received = {
+        enabled: true,
+        mode: 'after_order_received',
+        delaySeconds: 7,
+      }
+      await saveVoucherConsumePolicy(enabledPolicy)
+
+      const order = await query<{ id: number }>(
+        `INSERT INTO orders (
+           provider, platform, shop_id, shop_name, platform_order_id, order_status, pay_status,
+           total_amount, paid_at, created_at, updated_at
+         ) VALUES (
+           '91kaquan', 'kuaishou', 'it-order-received', '', $1, 'paid', 'paid',
+           1000, NOW(), NOW(), NOW()
+         ) RETURNING id`,
+        [platformOrderId],
+      )
+      orderId = Number(order.rows[0]!.id)
+
+      const item = await query<{ id: number }>(
+        `INSERT INTO order_items (
+           order_id, sku_code, sku_name, quantity, spec_json,
+           revenue_amount_fen, revenue_basis, created_at, updated_at
+         ) VALUES (
+           $1, 'it-order-received-sku', '订单级核销测试商品', 1, '{}'::jsonb,
+           1000, 'order_total', NOW(), NOW()
+         ) RETURNING id`,
+        [orderId],
+      )
+      orderItemId = Number(item.rows[0]!.id)
+
+      const before = Date.now()
+      const scheduled = await scheduleVoucherConsumeForOrderReceived([orderId])
+      assert.equal(scheduled.targetCount, 1)
+      assert.equal(scheduled.queuedCount, 1)
+      assert.equal(scheduled.jobIds.length, 1)
+
+      const jobs = await listVoucherConsumeJobs({
+        keyword: platformOrderId,
+        page: 1,
+        pageSize: 20,
+      })
+      assert.equal(jobs.total, 1)
+      const job = jobs.items[0]
+      assert.equal(job?.channel, 'order_received')
+      assert.equal(job?.trigger_event, 'order_received')
+      assert.equal(job?.target_key, `order:${orderId}`)
+      assert.equal(Number(job?.order_id), orderId)
+      assert.equal(job?.order_item_id, null)
+      assert.ok(Date.parse(String(job?.due_at)) >= before + 6_000)
+
+      const repeated = await scheduleVoucherConsumeForOrderReceived([orderId])
+      assert.equal(repeated.targetCount, 1)
+      assert.equal(repeated.queuedCount, 0)
+    } finally {
+      if (orderId > 0) {
+        await query(`DELETE FROM voucher_consume_jobs WHERE order_id = $1`, [orderId])
+      }
+      if (orderItemId > 0) {
+        await query(`DELETE FROM order_items WHERE id = $1`, [orderItemId])
+      }
+      if (orderId > 0) {
+        await query(`DELETE FROM orders WHERE id = $1`, [orderId])
+      }
+      if (originalPolicy) {
+        await saveVoucherConsumePolicy(originalPolicy)
+      }
+      await closeDb()
+    }
+  },
+)
diff --git a/apps/backend/src/services/fulfillment/voucher-consume-policy-service.test.ts b/apps/backend/src/services/fulfillment/voucher-consume-policy-service.test.ts
index 893b64fb..7884b7e2 100644
--- a/apps/backend/src/services/fulfillment/voucher-consume-policy-service.test.ts
+++ b/apps/backend/src/services/fulfillment/voucher-consume-policy-service.test.ts
@@ -10,6 +10,11 @@ import {
 test('默认核销策略：自动发货 5 秒，工单发布或指派后 10 秒，人工任务 10 秒', () => {
   const policy = createDefaultVoucherConsumePolicy()
 
+  assert.deepEqual(policy.platforms.kuaishou_industry.channels.order_received, {
+    enabled: false,
+    mode: 'after_order_received',
+    delaySeconds: 5,
+  })
   assert.deepEqual(policy.platforms.kuaishou_industry.channels.affiliate_dash, {
     enabled: true,
     mode: 'after_link_generated',
@@ -189,3 +194,58 @@ test('旧配置自动补齐未命中渠道兜底，并支持手动开启', () =>
     { enabled: true, delaySeconds: 12, mode: 'after_order_received' },
   )
 })
+
+test('旧配置开启未命中渠道兜底时，自动继承为订单级收单核销', () => {
+  const policy = normalizeVoucherConsumePolicy({
+    version: 2,
+    enabled: true,
+    platforms: {
+      kuaishou_industry: {
+        enabled: true,
+        channels: {
+          unmatched: {
+            enabled: true,
+            mode: 'after_order_received',
+            delaySeconds: 12,
+          },
+        },
+      },
+    },
+  })
+
+  assert.deepEqual(policy.platforms.kuaishou_industry.channels.order_received, {
+    enabled: true,
+    mode: 'after_order_received',
+    delaySeconds: 12,
+  })
+})
+
+test('显式订单级策略优先于旧未命中渠道兜底配置', () => {
+  const policy = normalizeVoucherConsumePolicy({
+    version: 2,
+    enabled: true,
+    platforms: {
+      kuaishou_industry: {
+        enabled: true,
+        channels: {
+          order_received: {
+            enabled: false,
+            mode: 'manual',
+            delaySeconds: 0,
+          },
+          unmatched: {
+            enabled: true,
+            mode: 'after_order_received',
+            delaySeconds: 12,
+          },
+        },
+      },
+    },
+  })
+
+  assert.deepEqual(policy.platforms.kuaishou_industry.channels.order_received, {
+    enabled: false,
+    mode: 'manual',
+    delaySeconds: 0,
+  })
+})
diff --git a/apps/backend/src/services/fulfillment/voucher-consume-policy-service.ts b/apps/backend/src/services/fulfillment/voucher-consume-policy-service.ts
index 569d9f6e..a6e1e50d 100644
--- a/apps/backend/src/services/fulfillment/voucher-consume-policy-service.ts
+++ b/apps/backend/src/services/fulfillment/voucher-consume-policy-service.ts
@@ -6,6 +6,7 @@ export const VOUCHER_CONSUME_PROVIDERS = ['kuaishou_industry', 'douyin_mashida']
 export type VoucherConsumeProvider = (typeof VOUCHER_CONSUME_PROVIDERS)[number]
 
 export const VOUCHER_CONSUME_CHANNELS = [
+  'order_received',
   'affiliate_dash',
   'work_order',
   'manual',
@@ -132,6 +133,11 @@ function createDefaultPlatformPolicy(): VoucherPlatformConsumePolicy {
   return {
     enabled: true,
     channels: {
+      order_received: {
+        enabled: false,
+        mode: 'after_order_received',
+        delaySeconds: 5,
+      },
       affiliate_dash: {
         enabled: true,
         mode: 'after_link_generated',
@@ -174,10 +180,16 @@ function normalizePlatformPolicy(
   const source = isPlainObject(rawValue) ? rawValue : {}
   const rawChannels = isPlainObject(source.channels) ? source.channels : {}
   const legacyThirdPartyDisabled = isLegacyThirdPartyDisabled(rawValue, version)
+  const rawOrderReceived =
+    rawChannels.order_received ?? inferOrderReceivedPolicyFromUnmatched(rawChannels.unmatched)
 
   return {
     enabled: normalizeBoolean(source.enabled, fallback.enabled),
     channels: {
+      order_received: normalizeChannelPolicy(rawOrderReceived, fallback.channels.order_received, [
+        'manual',
+        'after_order_received',
+      ]),
       affiliate_dash: normalizeChannelPolicy(
         rawChannels.affiliate_dash,
         fallback.channels.affiliate_dash,
@@ -213,6 +225,17 @@ function normalizePlatformPolicy(
   }
 }
 
+function inferOrderReceivedPolicyFromUnmatched(rawValue: unknown) {
+  if (!isPlainObject(rawValue)) return {}
+  if (rawValue.enabled !== true) return {}
+  if (String(rawValue.mode || '').trim() !== 'after_order_received') return {}
+  return {
+    enabled: true,
+    mode: 'after_order_received',
+    delaySeconds: rawValue.delaySeconds,
+  }
+}
+
 function isLegacyThirdPartyDisabled(rawPlatform: unknown, version: number): boolean {
   if (version >= 2 || !isPlainObject(rawPlatform)) return false
   const rawChannels = isPlainObject(rawPlatform.channels) ? rawPlatform.channels : {}
diff --git a/apps/backend/src/services/fulfillment/voucher-consume-queue-service.ts b/apps/backend/src/services/fulfillment/voucher-consume-queue-service.ts
index 1f3a705d..fbf2a517 100644
--- a/apps/backend/src/services/fulfillment/voucher-consume-queue-service.ts
+++ b/apps/backend/src/services/fulfillment/voucher-consume-queue-service.ts
@@ -110,10 +110,19 @@ type VoucherConsumeTargetInsert = {
   target_key: string
   platform_order_id: string
   order_id: number
-  order_item_id: number
+  order_item_id: number | null
   due_at: string
 }
 
+type VoucherOrderTargetRow = {
+  id: number
+  provider: string
+  platform: string
+  platform_order_id: string
+  pay_status: string
+  order_status: string
+}
+
 const RETRY_DELAYS_SECONDS = [10, 30, 60, 300, 600, 900, 1800]
 const PROCESSING_LOCK_SECONDS = 120
 const VOUCHER_CONSUME_JOB_STATUSES = [
@@ -224,9 +233,32 @@ export async function scheduleVoucherConsumeForOrderItems(
 
   for (const row of rows.rows) {
     const provider = resolveVoucherProviderFromFields(row.provider, row.platform)
-    const channel = normalizeVoucherChannel(row.fulfillment_channel)
-    if (!provider || !channel) continue
+    if (!provider) continue
 
+    if (event === 'order_received') {
+      const orderReceivedPolicy = resolveVoucherConsumePolicy({
+        provider,
+        channel: 'order_received',
+        event,
+        policy,
+      })
+      if (orderReceivedPolicy.enabled) {
+        targets.push({
+          provider,
+          channel: 'order_received',
+          trigger_event: event,
+          target_key: `order:${row.order_id}`,
+          platform_order_id: String(row.platform_order_id || '').trim(),
+          order_id: Number(row.order_id),
+          order_item_id: null,
+          due_at: new Date(Date.now() + orderReceivedPolicy.delaySeconds * 1000).toISOString(),
+        })
+        continue
+      }
+    }
+
+    const channel = normalizeVoucherChannel(row.fulfillment_channel)
+    if (!channel) continue
     const resolved = resolveVoucherConsumePolicy({
       provider,
       channel,
@@ -250,6 +282,66 @@ export async function scheduleVoucherConsumeForOrderItems(
   return queueVoucherConsumeTargets(targets, event)
 }
 
+/**
+ * 订单级“收到订单后”核销。
+ *
+ * 该入口只判断平台策略，不读取履约渠道、订单项状态、载体或待处理原因。
+ * 券可能尚未到达；任务执行时会重新解析券，并按既有重试策略等待发码完成。
+ */
+export async function scheduleVoucherConsumeForOrderReceived(
+  orderIds: number[],
+): Promise<{ targetCount: number; queuedCount: number; jobIds: number[] }> {
+  const ids = [...new Set(orderIds.map(Number).filter((id) => Number.isInteger(id) && id > 0))]
+  if (ids.length === 0) {
+    return { targetCount: 0, queuedCount: 0, jobIds: [] }
+  }
+
+  const rows = await query<VoucherOrderTargetRow>(
+    `
+      SELECT
+        o.id,
+        o.provider,
+        o.platform,
+        o.platform_order_id,
+        o.pay_status,
+        o.order_status
+      FROM orders o
+      WHERE o.id = ANY($1::bigint[])
+        AND o.pay_status = 'paid'
+        AND o.order_status NOT IN ('cancelled', 'closed', 'refunded')
+    `,
+    [ids],
+  )
+  const policy = getVoucherConsumePolicy()
+  const targets: VoucherConsumeTargetInsert[] = []
+
+  for (const row of rows.rows) {
+    const provider = resolveVoucherProviderFromFields(row.provider, row.platform)
+    if (!provider) continue
+
+    const resolved = resolveVoucherConsumePolicy({
+      provider,
+      channel: 'order_received',
+      event: 'order_received',
+      policy,
+    })
+    if (!resolved.enabled) continue
+
+    targets.push({
+      provider,
+      channel: 'order_received',
+      trigger_event: 'order_received',
+      target_key: `order:${row.id}`,
+      platform_order_id: String(row.platform_order_id || '').trim(),
+      order_id: Number(row.id),
+      order_item_id: null,
+      due_at: new Date(Date.now() + resolved.delaySeconds * 1000).toISOString(),
+    })
+  }
+
+  return queueVoucherConsumeTargets(targets, 'order_received')
+}
+
 /**
  * 未命中任何履约渠道时，按平台兜底策略安排核销。
  *
@@ -285,11 +377,32 @@ export async function scheduleVoucherConsumeFallbackForOrderItems(
   )
   const policy = getVoucherConsumePolicy()
   const targets: VoucherConsumeTargetInsert[] = []
+  const orderReceivedTargets: VoucherConsumeTargetInsert[] = []
 
   for (const row of rows.rows) {
     const provider = resolveVoucherProviderFromFields(row.provider, row.platform)
     if (!provider) continue
 
+    const orderReceivedPolicy = resolveVoucherConsumePolicy({
+      provider,
+      channel: 'order_received',
+      event,
+      policy,
+    })
+    if (orderReceivedPolicy.enabled) {
+      orderReceivedTargets.push({
+        provider,
+        channel: 'order_received',
+        trigger_event: event,
+        target_key: `order:${row.order_id}`,
+        platform_order_id: String(row.platform_order_id || '').trim(),
+        order_id: Number(row.order_id),
+        order_item_id: null,
+        due_at: new Date(Date.now() + orderReceivedPolicy.delaySeconds * 1000).toISOString(),
+      })
+      continue
+    }
+
     const resolved = resolveVoucherConsumePolicy({
       provider,
       channel: 'unmatched',
@@ -310,7 +423,15 @@ export async function scheduleVoucherConsumeFallbackForOrderItems(
     })
   }
 
-  return queueVoucherConsumeTargets(targets, event)
+  const [orderReceivedResult, fallbackResult] = await Promise.all([
+    queueVoucherConsumeTargets(orderReceivedTargets, event),
+    queueVoucherConsumeTargets(targets, event),
+  ])
+  return {
+    targetCount: orderReceivedResult.targetCount + fallbackResult.targetCount,
+    queuedCount: orderReceivedResult.queuedCount + fallbackResult.queuedCount,
+    jobIds: [...orderReceivedResult.jobIds, ...fallbackResult.jobIds],
+  }
 }
 
 async function queueVoucherConsumeTargets(
@@ -360,6 +481,15 @@ async function queueVoucherConsumeTargets(
         order_item_id bigint,
         due_at timestamptz
       )
+      WHERE target.channel <> 'order_received'
+        OR NOT EXISTS (
+          SELECT 1
+          FROM voucher_consume_jobs active
+          WHERE active.provider = target.provider
+            AND active.order_id = target.order_id
+            AND active.target_key <> target.target_key
+            AND active.status IN ('pending', 'processing', 'succeeded')
+        )
       ON CONFLICT (provider, target_key)
         WHERE status IN ('pending', 'processing', 'succeeded')
       DO NOTHING
@@ -1016,6 +1146,7 @@ function resolveVoucherProviderFromFields(
 function normalizeVoucherChannel(value: unknown): VoucherConsumeChannel | null {
   const channel = String(value || '').trim()
   if (
+    channel === 'order_received' ||
     channel === 'affiliate_dash' ||
     channel === 'work_order' ||
     channel === 'manual' ||
diff --git a/apps/backend/src/services/order/order-service.ts b/apps/backend/src/services/order/order-service.ts
index 04b3ee4d..c717e4de 100644
--- a/apps/backend/src/services/order/order-service.ts
+++ b/apps/backend/src/services/order/order-service.ts
@@ -21,6 +21,7 @@ import {
   resolveOrderFulfillmentReadiness,
   syncOrderFulfillmentAttachments,
 } from '../fulfillment/order-fulfillment-readiness-service.js'
+import { scheduleVoucherConsumeForOrderReceived } from '../fulfillment/voucher-consume-queue-service.js'
 import { syncWorkerOrdersForSourceOrder } from '../worker-platform/index.js'
 import {
   publishAdminOrderRealtimeChange,
@@ -212,6 +213,17 @@ export async function upsertOrderFromSource(
 
   const { order, orderItems } = persisted
 
+  if (String(order.pay_status || '').trim() === 'paid') {
+    await scheduleVoucherConsumeForOrderReceived([Number(order.id)]).catch((error) => {
+      logWarn('[order-service]', '收到订单后安排订单级自动核销失败', {
+        orderId: order.id,
+        provider: order.provider,
+        platformOrderId: order.platform_order_id,
+        error: error instanceof Error ? error.message : String(error),
+      })
+    })
+  }
+
   const configuredOrderItems = orderItems.filter(isOrderItemConfiguredForFulfillment)
   const readiness =
     configuredOrderItems.length > 0
diff --git a/apps/frontend/src/pages/admin/panels/VoucherConsumePolicyPanel.tsx b/apps/frontend/src/pages/admin/panels/VoucherConsumePolicyPanel.tsx
index 3e2bbe01..02175e47 100644
--- a/apps/frontend/src/pages/admin/panels/VoucherConsumePolicyPanel.tsx
+++ b/apps/frontend/src/pages/admin/panels/VoucherConsumePolicyPanel.tsx
@@ -37,6 +37,7 @@ const PROVIDER_LABEL: Record<VoucherConsumeProvider, string> = {
 }
 
 const CHANNEL_LABEL: Record<VoucherConsumeChannel, string> = {
+  order_received: '订单级触发',
   affiliate_dash: '自动发货',
   work_order: '接单工单',
   manual: '人工客服',
@@ -49,6 +50,10 @@ const MODE_OPTIONS: Record<
   VoucherConsumeChannel,
   Array<{ value: VoucherConsumeMode; label: string }>
 > = {
+  order_received: [
+    { value: 'after_order_received', label: '收到订单后' },
+    { value: 'manual', label: '人工核销' },
+  ],
   affiliate_dash: [
     { value: 'after_order_received', label: '收到订单后' },
     { value: 'after_link_generated', label: '领取链接生成后' },
@@ -103,6 +108,7 @@ const PROVIDER_FILTER_OPTIONS: Array<{ value: VoucherConsumeProvider; label: str
 ]
 
 const CHANNEL_FILTER_OPTIONS: Array<{ value: VoucherConsumeChannel; label: string }> = [
+  { value: 'order_received', label: CHANNEL_LABEL.order_received },
   { value: 'affiliate_dash', label: CHANNEL_LABEL.affiliate_dash },
   { value: 'work_order', label: CHANNEL_LABEL.work_order },
   { value: 'manual', label: CHANNEL_LABEL.manual },
@@ -250,7 +256,7 @@ export default function VoucherConsumePolicyPanel() {
       render: (provider: VoucherConsumeProvider) => PROVIDER_LABEL[provider],
     },
     {
-      title: '履约渠道',
+      title: '策略项',
       dataIndex: 'channel',
       width: 140,
       render: (channel: VoucherConsumeChannel) => CHANNEL_LABEL[channel],
diff --git a/apps/frontend/src/services/admin/fulfillment-channel.ts b/apps/frontend/src/services/admin/fulfillment-channel.ts
index 539aea52..fd6c36e1 100644
--- a/apps/frontend/src/services/admin/fulfillment-channel.ts
+++ b/apps/frontend/src/services/admin/fulfillment-channel.ts
@@ -162,6 +162,7 @@ export type FinancePipelineStatus = {
 
 export type VoucherConsumeProvider = 'kuaishou_industry' | 'douyin_mashida'
 export type VoucherConsumeChannel =
+  | 'order_received'
   | 'affiliate_dash'
   | 'work_order'
   | 'manual'
diff --git a/apps/frontend/tests/voucher-consume-job-list-ui.test.ts b/apps/frontend/tests/voucher-consume-job-list-ui.test.ts
index e19c7c29..d7f008dd 100644
--- a/apps/frontend/tests/voucher-consume-job-list-ui.test.ts
+++ b/apps/frontend/tests/voucher-consume-job-list-ui.test.ts
@@ -22,7 +22,13 @@ test('最近核销任务使用服务端分页', () => {
   assert.ok(!panel.includes('pagination={false}\n        scroll={{ x: 1200 }}'))
 })
 
-test('自动核销策略提供未命中履约渠道的平台兜底配置', () => {
+test('自动核销策略提供独立于履约渠道的订单级触发配置', () => {
+  assert.ok(panel.includes("order_received: '订单级触发'"))
+  assert.ok(panel.includes("value: 'order_received'"))
+  assert.ok(panel.includes("title: '策略项'"))
+})
+
+test('旧未命中渠道兜底配置继续保留并兼容', () => {
   assert.ok(panel.includes("unmatched: '未命中渠道兜底'"))
   assert.ok(panel.includes("label: '未命中渠道后'"))
   assert.ok(panel.includes("value: 'unmatched'"))
diff --git a/deploy/post-deploy.sh b/deploy/post-deploy.sh
index f3c9771e..a297e8d8 100755
--- a/deploy/post-deploy.sh
+++ b/deploy/post-deploy.sh
@@ -7,7 +7,7 @@ set -Eeuo pipefail
 #
 # 它把以前散落在文档里的脚本步骤串成一条可重复执行的流水线：
 #   ① 存量订单项收入回填      revenue:backfill
-#   ② 渠道/商品由管道处理（无需回填）
+#   ② 订单级收单核销补投      voucher:backfill-order-received
 #   ③ 财务历史重建（分窗口）  finance:rebuild-derived
 #   ④ 上线验收（只读 SQL）    scripts/verify-finance-launch.sql
 #
@@ -40,6 +40,7 @@ WINDOW_DAYS="${WINDOW_DAYS:-30}"
 BATCH_SIZE="${BATCH_SIZE:-5000}"
 MAX_BATCHES="${MAX_BATCHES:-1000}"
 MAX_BACKFILL_ROUNDS="${MAX_BACKFILL_ROUNDS:-5}"
+VOUCHER_BACKFILL_DAYS="${VOUCHER_BACKFILL_DAYS:-7}"
 
 DRY_RUN=false
 SKIP_BACKFILL=false
@@ -81,6 +82,7 @@ usage() {
   POST_DEPLOY_COMPOSE_FILE  指定 compose 文件（默认 docker-compose.yml）
   TOOLS_IMAGE               工具镜像名（默认 order-site/tools:latest）
   WINDOW_DAYS / BATCH_SIZE / MAX_BATCHES  同上对应选项的默认值
+  VOUCHER_BACKFILL_DAYS  订单级收单核销补投回看天数（默认 7）
 
 首次上线顺序（避免商品未归一先同步产生大量异常）：
   ① bash deploy/post-deploy.sh --only=backfill
@@ -147,6 +149,7 @@ validate_integer "--window-days" "$WINDOW_DAYS" 1 400
 validate_integer "--batch-size" "$BATCH_SIZE" 1 50000
 validate_integer "--max-batches" "$MAX_BATCHES" 1 10000
 validate_integer "MAX_BACKFILL_ROUNDS" "$MAX_BACKFILL_ROUNDS" 1 100
+validate_integer "VOUCHER_BACKFILL_DAYS" "$VOUCHER_BACKFILL_DAYS" 1 90
 
 should_run() {
   [[ -z "$ONLY" || "$ONLY" == "$1" ]]
@@ -362,7 +365,20 @@ step_backfill() {
     run_backfill revenue:backfill --batchSize="$BATCH_SIZE" --maxBatches="$MAX_BATCHES"
   fi
 
-  log "② 渠道判定与商品归一出管道负责，无需手工回填"
+  log "② 补投订单级收单核销任务（最近 ${VOUCHER_BACKFILL_DAYS} 天）"
+  if [[ "$DRY_RUN" == true ]]; then
+    if docker image inspect "$TOOLS_IMAGE" >/dev/null 2>&1; then
+      run_tool voucher:backfill-order-received --days="$VOUCHER_BACKFILL_DAYS" ||
+        warn "订单级核销补投 dry-run 预览失败（不影响后续）"
+    else
+      log "  [dry-run] 跳过执行（工具镜像未构建）"
+    fi
+  else
+    run_tool voucher:backfill-order-received \
+      --days="$VOUCHER_BACKFILL_DAYS" \
+      --execute \
+      --confirm=ENQUEUE_ORDER_RECEIVED
+  fi
 
   if [[ "$DRY_RUN" != true ]]; then
     refresh_stats